About
Highly accomplished E-commerce Business Owner and Digital Transformation Leader with over 7 years of entrepreneurial and web agency experience, specializing in architecting scalable systems and deploying automation workflows. Proven expertise in implementing full-suite platforms like Zoho One and AWS to drive significant operational efficiency, cost reduction, and revenue growth. Adept at managing end-to-end digital projects and delivering strategic technology solutions aligned with core business objectives.
Work
Istanbul, Istanbul, Türkiye
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Summary
As Web Developer at MDX GROWTH AGENCY, enhanced website UX/UI and delivered custom web solutions for diverse global clients, significantly boosting engagement and reach.
Highlights
Enhanced website UX/UI for diverse global clients, leading to a significant 40% increase in session durations and improved user engagement metrics.
Delivered custom, responsive websites for major entities, including the Qatari Ministry of Foreign Affairs, leveraging platforms like WordPress, Shopify, and Framer AI.
Managed full-cycle web development for over 20 international clients across the US, MENA, and Africa, ensuring timely and high-quality project delivery.
Istanbul, Istanbul, Türkiye
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Summary
As Founder at Pazarly, led the end-to-end deployment of Zoho One as the core operational platform, driving significant efficiency and cost reductions.
Highlights
Spearheaded the end-to-end deployment of the Zoho One suite, establishing it as the core operational platform for comprehensive business management.
Automated critical finance, inventory, and support systems utilizing custom APIs and cloud tools, resulting in a 30% reduction in manual workload.
Achieved a 15% reduction in operational costs by implementing scalable systems and leveraging analytical insights to optimize resource allocation.
Istanbul, Istanbul, Türkiye
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Summary
As Project Manager & System Administrator at Kartonah Outlet, established and optimized operational systems, driving efficiency and data-informed decision-making.
Highlights
Established and integrated the company's core operational system using Zoho (Books, Inventory, Bigin), centralizing data and streamlining business processes.
Boosted overall operational efficiency by over 25% through comprehensive process optimization and strategic system enhancements.
Developed real-time dashboards in Zoho Analytics, providing critical data insights that enabled data-informed decision-making across departments.
Mentored and trained a 5-member team on new system protocols, ensuring rapid adoption and fostering a culture of continuous improvement.
Languages
Arabic (Native)
English (Fluent)
Skills
E-commerce & Web Development
Shopify, WordPress, WooCommerce, Framer AI, Webflow, HTML, CSS, JS, SEO, UX, CRO, Inventory Management.
CRM & Systems
Zoho One (CRM, Books, Desk, Creator, Analytics), API Integration, Admin.
Automation Tools
AWS Lambda, Google Apps Script, REST APIs, Node.js, Airtable, n8n (in progress), Webhooks.
Project Management
Strategic Planning, Data Analytics, Agile Execution, Team Leadership.